Carrie Frasier Roethe
Principal and Fractional Communication Executive
Carrie has been creating compelling stories for most of her life. The understanding that narratives matter – to employees, the media and readers of all kinds – stems from a love of literature and excellent writing. A published poet and accomplished corporate communicator, Carrie believes in finding the connections between concepts, initiatives and ideas and turning those into communication threads that resonate with her audiences. She brings inspiring communications that embody unique voices and drive connection, alignment and motivation through multi-channel storytelling.
Carrie has over 25 years of communication experience. She has worked for global Fortune 500 companies and understands the complexities of highly matrixed environments and the communication challenges they bring. She steps into situations with curiosity and optimistic problem-solving, quickly getting up to speed to deliver value. Past employers include Nelnet, Level 3 Communications, CenturyLink, Lumen Technologies, Pantheon and most recently, Dow Jones.
Frasier Solutions' past clients include Battcher Communications, Simply Good Foods, STACK Infrastructure and Telecare.
Carrie brings a healthy sense of humor to every client, project and idea, and while she is confident in her expertise, she never takes herself too seriously.
Her core competencies include:
Strategic communications planning
Thought leadership
Compelling storytelling
Creative problem solving
Digital employee experience
Culture building and transformation
Mergers and acquisitions
Executive, crisis and sales communications
Metrics and measurement
Change management
A Colorado native, Carrie has lived all over the U.S. and, with her husband, has raised two whip-smart daughters embarking on their own adventures. She spends her free time traveling, gardening, jeeping, writing and watching spectacular sunsets over the Colorado front range.